One of Japan’s best-kept secrets is its unique tea collection, enhancing the richness of your favorite dishes. Whether served as a drink or incorporated into dishes, tea in Japan goes beyond your typical cup—it embodies a true culinary tradition that reflects harmony and hospitality between nature […]
While many travelers focus on sake, Japan’s boutique wine scene is quietly producing world-class bottles that reflect the country’s diverse landscape. Our Head of Marketing, Jess recently visited Three Grapes in Yoyogi with a small group and, even as a French person with plenty of “wine […]
As the cicadas’ chorus slips into silence and the fireworks of summer fade into memories, the breath of the night slowly grows colder, and the soul of Japan begins to turn. Red maple leaves glisten against the sky, ginkgo trees radiate gold, and the air fills […]
Even on a trip, coffee is a common necessity for some. For those who happen to be touring the Hiroshima area, you’re in luck! The region holds a variety of coffee shops, perfect for relaxing and enjoying a hot cup of your favorite brew. Whether you […]
Awamori, Japan’s oldest distilled liquor, is a unique beverage deeply rooted in the culture and history of Okinawa, the country's southernmost prefecture. Unlike the more widely known sake or shōchū, awamori holds a special place in the hearts of the Okinawan people and represents the rich […]
Japan is famous for its rich culinary and drinking culture, and among its most beloved beverages are Nihonshu (日本酒, Japanese brewed alcohol, also known as “Sake” overseas), shochu (焼酎, distilled spirit), and awamori (泡盛, Okinawan distilled spirit). Each of these drinks has a unique history, flavor […]
As winter settles over Japan and the air turns crisp, many travelers reach for warm comfort wherever they can find it. If you’re a matcha lover (or even matcha-curious), you’ll be happy to know that the chilly months make this iconic green tea even more enjoyable. […]
Finding that perfect cup of tea is often about the people you share it with. In the heart of Fuji City, Ogino Seicha invites you to their stunning tea farm for the “Tea Culture Experience to Connect People Through Tea.” Offered by Provide Fuji Co. Ltd. […]
If you have visited Japan before, you may have noticed the country's vibrant and welcoming drinking culture. Streets are lined with izakaya (Japanese pubs) where you’ll find numerous salarymen enjoying a glass alone or with colleagues. You might even see people strolling with their favorite canned […]
As the winter chill sets in, Japan transforms. The air gets crisp, illuminations light up the cities, and everyone looks for the best way to stay warm. While grabbing a hot coffee from a vending machine is a quick fix, the real secret to beating the […]
